Category Archives: speaking

my speaking engagements

Download Step by Step Facebook The Next Level

Getting The Vibe from Facebook Application

Last week I was invited to University of Indonesia as a guest lecturer at the Psychology faculty.¬† I was at two consumer psychology classes. The presentation was an overview on how to make a great facebook application in order to help them on their assignment. Which is to made a concept of a facebook application that promote a faculty’s event called Dapur (Tenda Purnama) 2010. The facebook application should have a great consumer experience design. So no techies here, but it should give you a clear view about facebook application.

Too bad I can’t access facebook on the class, so no demo there. It’s hard to explain these kind of stuff with out watching it on action ūüôĀ I’ve included some links on the case studies if you want to try the application or for further reading.

The presentation started by explaining the current condition of facebook application. This is the agenda:

  • The¬†Stat of facebook application
  • The¬†Apps
  • Basic¬†Interactions
  • How¬†to¬†Make¬†The¬†Apps
  • Case¬†Studies
  • Some¬†Key¬†Notes

From my perspective there are 4 ways to make a facebook application. It doesn’t always have to be from the tough way of start from scratch like what Burger King did with the Whopper Sacrifice.

  1. Use existing apps
  2. Connect existing services Connect existing services
  3. Start from scratch
    ‚Äď Just¬†apps
    ‚Äď Custom apps Custom¬†apps
  4. Collaborate with existing apps Collaborate with existing apps

Note that sometimes the facebook application doesn’t stand alone. A facebook page or a web links maybe required depends on what the application objectives.

You can check the whole presentation below. Continue reading

Step by Step Facebook The Next Level

Facebook Marketing 101 for Business

Astra World
Astra World

Last Saturday, I was invited to an event by AstraWorld to share some insight on how to use facebook for business. It was their soft launching of the AstraWorld community.

In this presentation I try to depict these points here:

For what?
What you can get from using facebook as one of your business and marketing tools.

How Get to know with the ‚ÄúSocial Network‚ÄĚ
Why you need to know about facebook and what are the odds.

The tools
Introducing you to facebook tools that will help your presence in facebook and communicate with your targets.

How to measure it? Continue reading

Publisher

The World of Publishing, from My Perspective

It’s easy to guess what I’m about to tell you in this presentation just by reading the title. I’m not bragging anything since I’ve been involved in the world of publishing¬† as a writer only about a year. Just another newbie, but I guessed I must be doing something right. Because I’ve got to speak in public using this presentation twice in the same week actually. Pretty neat, eh? Killing two birds with one stone.

The first was at a seminar, “The World of Publishing: Good script is not enough!”. It was a seminar to introduce the term writerpreneur and a series of writing workshop by Elex Media Komputindo and BINUS UNIVERSITY. So first, Mr. Aluisius Arisubagjo (Vice Director PT Elex Media Komputindo) and Whindy Yoevestian (my editor) was explaining about the publishing world from the publisher perspective and the workshop. Then what was amazing was I got to be on the same stage as Safir Senduk as speakers. Yes, we were both sharing our experiences as a writer. Here are some pictures from the seminar.

Several links about the seminar:

The second was at a workshop, ‚ÄúMempercepat Langkah Karir Penulis Produktif‚ÄĚ, sponsored by Elex Media Komputindo and Indosiar. I was surprised that this time the audiences were already amateur writers. It was already at the end of the session, so I have to make an extra effort to spark the audience. Well, I used some tricks I picked up when watching Safir Senduk’s presentation before. Continue reading

Step by Step Facebook The Next Level

Step by Step Facebook, The Presentation

This is the presentation that I made for my Step by Step Facebook talk shows. It’s the final version after continuous revision.¬† I tried to make it different than the regular pointer bullet by bullet boring presentation, although it still got some in it.

Basically it covers what I’m writing on the book itself. So here it is. Feel free to ask by commenting if you have questions about it ūüėČ Continue reading

Step by Step Facebook The Next Level

Step by Step Facebook, The Talk Show

From March to May I’ve been busy with talk show schedule for my book, Step by Step Facebook. I’ve been traveling from one Gramedia book store to another (Gramedia at Ciputra Mall, Matraman, and Summarecon Mall Serpong) and the last one was on Education Expo @ Main Lobby, SuperMall Karawaci.

I didn’t have many public speaking experiences, so it’s a new challenge for me. Thankfully, everything came up Continue reading